Sam Nettelbeck Reappointed to UDIA’s Greenfield Development Committee

There’s a difference between working in an industry and helping shape where it’s heading.

We’re proud to share that Sam Nettelbeck has been reappointed to the Greenfield Development Committee of the Urban Development Institute of Australia Victoria.

This isn’t a new seat at the table. It’s a continued vote of confidence.

The Role of the Greenfield Committee

The Greenfield Development Committee plays a critical role in shaping policy and advocacy around land supply, infrastructure delivery, utility processes and the broader regulatory settings that impact new communities across Victoria.

With both State and Federal focus squarely on housing supply, greenfield development remains one of the key drivers of Melbourne’s long-term growth. The committee contributes to conversations around:

  • Ensuring a strong pipeline of zoned, developable land
  • Improving utility authority accountability and processes
  • Securing infrastructure funding to support growing communities
  • Strengthening environmental and cultural heritage outcomes

These aren’t abstract policy debates. They directly affect project timelines, cost structures and the pace at which new homes reach market.

Why Reappointment Matters

Reappointment reflects more than attendance.

Committee members are expected to actively contribute, identify industry issues, assist with submissions and uphold high standards of professionalism and integrity. That includes representing the broader industry fairly and objectively under UDIA’s Code of Conduct.

Being asked to continue signals trust.

Over his tenure, Sam has brought a grounded, delivery-first perspective to the table. He understands the real-world friction points in greenfield development – from service authority processes to infrastructure timing – and he’s not afraid to lean into constructive solutions.

He approaches the role with balance: practical, commercial and industry-wide in outlook.

Looking Ahead

Greenfield development is entering a complex but exciting phase – strong demand, regulatory scrutiny, infrastructure pressure and a clear mandate to deliver more housing, faster and smarter.

Sam is looking forward to continuing to work alongside fellow committee members to contribute to meaningful, practical advocacy – the kind that improves outcomes not just for developers, but for communities across Victoria.

We’re proud of the trust placed in him. And we’re even prouder of the consistency he brings to the role.

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